AUTOMATED ADDED VALUE BASED ON AD SUCCESS INSTEAD OF AD SPEND

Reinventing Added Value

IPC Pricing system rewards bonus impressions in real-time based on engagement, not ad spend.

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Traditional bonus media discounts based on a promised ad spend is arbitrary, disconnected to ad performance, and a manual media solution from the 1980s.

Google’s Quality Score system, dynamically rewards rate discounts to better performing advertisers, counter-intuitively ensuring they deliver better ad performance yield.

We simplified Google’s secret to ad performance yield and automate it into the perfect parking spot for premium display campaigns – Added Value.

The IPC Pricing system rewards bonus impressions in real-time based on engagement, not ad spend. 

As a result, quality display advertisers are rewarded more exposure, publishers improve ad performance yield growing renewals, and consumers see quality relevant and trusted advertisers more often.

Premium Publishers Win
Premium Publishers Win
Quality Advertisers Win
Quality Advertisers Win
Audiences Win
Audiences Win
Low Quality Ads Get Pushed Out
Low Quality Ads Get Pushed Out
What we do
Our optimization software connects through API’s to the publisher ad server and schedules bonus impressions earned in real-time and everyone wins.

Publisher

IPC ensures inventory used to “add value” for your advertisers generates more bonus ad engagements.

Agency

IPC creates greater savings for any premium site display ad buys made direct and recaptures added value for programmatic buys.

Advertiser

Quality trusted brands are rewarded greater discounts and a higher share of voice on premium sites.

What we do

Our patented optimization software automates the allocation of bonus impressions in real-time based on engagement and everyone wins.

Publisher

IPC ensures inventory used to “add value” for your advertisers generates more bonus ad engagements.

Publisher

We offer quality services with the best possible performance from our professional staff
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Agency

IPC creates greater savings for any premium site display ad buys made direct and recaptures added value for programmatic buys.

Agency

We guarantee a professional and competent response when we deliver our purpose
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Advertiser

Quality trusted brands are rewarded greater discounts and a higher share of voice on premium sites.

Advertiser

We always guarantee a good quality on to ensure clients' satisfaction
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OUR MISSION

The Eureka Moment

Revolutionize a common ad discounting practice by realigning incentives so Advertisers and Publishers simultaneously benefit and Consumers see better ads.

Publishers proactively turn on IPC for advertisers or Buyers can require site partners active the system for their campaigns

ipc pricing share

Activation via API’s into Google Ad Manager (GAM) takes less than one minute and there is no site tagging or data collection

Can be implemented for desktop and mobile display campaigns for direct and programmatic ad buys with premium sites

ipc pricing share

Impressions | Per | Connection®

Publisher sets IPC reward per connection and activates tech

Activation via API’s into Google Ad Manager (GAM) takes less than one minute and there is no site tagging or data collection

Can be implemented for desktop and mobile display campaigns for direct and programmatic ad buys with premium sites

IPC price sharing
ipc pricing share
Testimonials
Our Tech Partners
Testimonials
Our Tech Partners
Our Mission

Revolutionize and automate a common practice between buyers and sellers of premium display ads so Advertisers and Publishers mutually benefit and consumers see better ads. IPC creates an advertising win-win-win.

Activation via API’s into Google Ad Manager (GAM) takes less than one minute and there is no site tagging or data collection

IPC automates the tethering of audience engagement to bonus earned so ad performance yield improves, premium sites earn more ad dollars, and consumers see higher quality advertisers more and low quality ads less.

This Happens More

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This Happens Less

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Our software is intuitive and automates the process of serving the bonus impressions.

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We answer all email and requests as they come in. If you have an urgent matter or would like to place an order please click the link below to give us a call.

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